1.0DreamHost-woordenlijsthttps://glossary.dream.press/glossarydh_bothttps://glossary.dream.press/glossary/author/dh_bot/Persona - DreamHost-woordenlijstrich600338<blockquote class="wp-embedded-content" data-secret="fm1xK4XaEC"><a href="https://glossary.dream.press/glossary/nl/web-design-nl/persona-nl/">Persona</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://glossary.dream.press/glossary/nl/web-design-nl/persona-nl/embed/#?secret=fm1xK4XaEC" width="600" height="338" title="“Persona” — DreamHost-woordenlijst" data-secret="fm1xK4XaEC" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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In marketing verwijst "persona" naar een fictieve klant die je primaire doelgroep (of een van hen) weerspiegelt. Bedrijven ontwikkelen persona's om beter te begrijpen aan wie ze marketing doen en hoe ze aan hen kunnen verkopen.